The FTC proposes new rules that would make companies liable if they "know or have reason to know" their AI tech is being used to harmfully impersonate consumers (Rachel Metz/Bloomberg)

Rachel Metz / Bloomberg:

The FTC proposes new rules that would make companies liable if they “know or have reason to know” their AI tech is being used to harmfully impersonate consumers  —  The US Federal Trade Commission moved to put new rules into place around impersonation, citing the rising threat …