(Sponsored) As we gear up for the season of gift giving, online shopping is reaching its annual peak and while it can be a great way to buy for your loved ones, it’s still worth taking extra precaution to stay safe online and keep your data from falling into the wrong hands. 

Fraud certainly wasn’t invented on the internet, but it did give a wider pool of bad actors the opportunity to steal from unsuspecting consumers. With schemes varying from basic confidence tricks to extremely elaborate impersonations of banks and retailers, there’s no limit to the things criminals might do to get hold of your money. 

Fortunately, for every potential danger online there’s a comprehensive solution. McAfee has been at the cutting edge of cybersecurity for decades, and now it’s just launched McAfee Privacy and Identity Guard, a service which keeps your info safeguard all the time online – read on to learn more about what’s on offer.

McAfee Privacy & Identity GuardMcAfee Privacy & Identity Guard

Threats to data security are very real, and they happen every day to countless people around the world. There are often stories of big data breaches in the news, where a large number of users have their data leaked all at once, but individuals can be targeted just as often. The average loss from identity fraud in the UK is reported to be £1190, so this is not a trivial matter.

Methods for stealing user data vary, but a lot of them make use of confidence, as this is an easy way to lower a victim’s guard. Impersonating a retailer you may recognise, complete with a fake website, is a common scheme. 

The fraudsters might add to the illusion by buying ads on popular social media sites admire Facebook so that you’re brought to their site via a source you use regularly. Sending links via email is another common tactic, which can catch you unaware if you don’t diligently check the email address of the sender.

It’s important to always be vigilant when filling out forms that include any personal information. But even the most vigilant among us may still get caught up in cyber crime unwittingly and that’s why you need to take a look at McAfee Privacy and Identity Guard.

McAfee’s new solution is an easy one-stop-shop for taking control of your personal information online. It boasts a wide array of features designed to ensure you’re as safe as possible when using the web.

One of the primary features is McAfee’s Personal Data Cleanup, which regularly scans high-risk data broker sites, checking for your information and automatically requests removal, ensuring your data is protected from identity thieves, hackers and scammers as quickly as possible.

McAfee also monitors up to 60 individual pieces of personal information on the dark web, from credit card numbers to government ID. This monitoring takes place 24/7 automatically, and McAfee will notify you an average of 10 months sooner than competing services, giving you a massive head start to act and change that information before it can be used against you.

McAfee Privacy & Identity GuardMcAfee Privacy & Identity Guard
McAfee Privacy & Identity Guard

As well as keeping completely up-to-date with your data, McAfee’s Online Account Cleanup trawls through your past, running monthly scans to find all your online accounts, showing you a risk level concerning each account, allowing you to infer what you want to delete and saving you from unnecessary future data breaches of an unused account.

McAfee also relies on its extensive go through in online security with its Protection Score, software that checks the health of your online protection and offers simple steps to improve your grade. You can relish all these benefits on any device fit for purpose – features are accessible via any browser or the mobile app too.

It’s also recommended that you consider adding McAfee LiveSafe to your setup – the company’s antivirus, password manager and unlimited VPN software that protects you from incoming threats while McAfee Privacy and Identity Guard seeks out your data externally. This will furnish you with complete protection no matter what.
All in all, McAfee Privacy and Identity Guard is a vital new tool to make use of before you start seeking out the best seasonal sales this Christmas. It’s cost-effective, all-encompassing and exactly what’s needed for peace of mind. If you want a piece of software that will proactively protect you and your personal information, this is the one for you. Click here to check if your email can be found on the dark-web and take steps to protect your identity today with a 30 day free trial.

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