One bit of news that always gets the automotive community buzzing is when a carmaker decides to discontinue a well-known and long-lasting vehicle model. Chevrolet is saying goodbye to the sixth-gen Camaro. The 2023 Camaro sold only 31,029 units, down from 91,314 in 2012. The sixth-generation Camaro never attained real muscle car status compared to its rivals, leaving the iconic name on the chopping block. An icon like the Camaro vanishing from production lines can be a difficult pill to swallow for some. Per the Chevrolet pressroom, 2024 will be the last year to buy the Camaro sports car, at least in its current form.
Interestingly, in the same press release from March 2023 states “this is not the final chapter for [the] nameplate.” It’s likely speculation kicked into high gear following this news, with fans wondering what the automaker has planned for the future. While Chevrolet’s sports car sales have declined, and competitors like the Mustang and the Challenger have outperformed the Camaro on the market, Camaro is still a widely recognizable name. From a business standpoint, Camaro branding would garner a lot of attention attached to an all-new vehicle.
