Immutable Games, a Web3 game developer, has teamed up with Amazon Prime Gaming to offer exclusive in-game content inside Immutable’s trading card game Gods Unchained.

That’s a big moment for Web3 games, which have been slow to accomplish the mass market because of a variety of challenges with the cryptocurrency market and the slow acceptance of blockchain games. The idea here is to present Gods Unchained to a whole new audience of players.

Prime Gaming members, upon linking their in-game accounts, will now relish monthly access to exclusive items within Gods Unchained, coinciding with the launch of the game’s Season 2, aptly named Far Horizons. Amazon has more than 200 million Prime Gaming members, and Amazon will now be exposing those members to the through featuring on its front page.

Sydney, Australia-based Immutable said “Far Horizons” introduces a slew of novel God Powers to revolutionize the game’s meta, along with visual enhancements and a substantial expansion set titled Tides of Fate. Players diving into this expansion will confront three new God Powers significantly impacting the gameplay dynamics.

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Gods Unchained is a blockchain game from Immutable Games.

Daniel Paez, vice president and executive producer of Gods Unchained at Immutable Games, said in a statement “We are thrilled to announce our collaboration with Amazon Prime Gaming. Season 2 offers a new chapter in the game’s ever-evolving story that will present sweeping changes to the meta and players’ strategies. This new experience will be accompanied by Tides of Fate, our first major card expansion set since Mortal Judgement over a year ago, offering gamers tons of new cards, God Powers, and fresh mechanics for them to play around with.”

The “Tides of Fate” set, comprising 142 collectible cards and nine in-game-only “chained” cards, introduces a fresh manasurge mechanic. This feature empowers cards in hand with bonus effects when players spend a certain amount of mana in a single turn, adding a burst of mechanical power in alignment with the expansion’s Atlantean/mecha theme.

Furthermore, “Tides of Fate” prompts players to select a faction — Dragons or Mechs — and actively contribute to their side’s success. The culmination of this factional conflict influences two legendary cards and a cosmetic card back, reflecting the colors of the victors in in-game skirmishes.

Gods Unchained is aiming for mainstream audiences.

“Our Content Creator Program is another opportunity for us to highlight and reward our most passionate community members – and we couldn’t be more excited to see how fans will bring to life their own vision of the Gods Unchained lore and strategy this season. We are continuing to produce massive momentum for GU as we continue to bring the game to mainstream TGC players worldwide,” said Paez. 

In the lore, these factions vie for crystals as energy sources in The Shimmering Atlant, a vast oceanic expanse reminiscent of Atlantis.

Additionally, Gods Unchained is boosting user-generated content through its Content Creator Program, offering rewards, early access, and increased visibility to community contributors. Content creators can procure $GODS tokens ranging from 300 to 6,000 per month, with additional bonuses linked to viewership milestones.

Paez reiterated, “Our Content Creator Program is another opportunity for us to highlight and reward our most passionate community members.”

The heavens are at war in Gods Unchained.

Looking ahead, Gods Unchained gears up for its imminent full mobile launch following a successful pre-alpha release for Android devices. The partnership with iLogos, a mobile solutions provider, aims to bring the game to both Android and iOS platforms later this year.

“Amazon is one of the partners that is friendly to the blockchain space,” said Daniel Paez, executive producer of Gods Unchained at Immutable Games. “The main thing for our players and for new players for the next six months is that they will be able to get rewards by linking to their Prime account.”

Every month, Gods Unchained will drop packs for the players, admire special domain packs.

“The whole idea behind this was to reintroduce ourselves to the overall gaming market,” Paez said. “We’ve done a lot of work on Gods Unchained over the last 12 months. We have new features, systems, code rewrites, and the mobile build is chugging along beautifully.”

Gods Unchained has had hundreds of thousands of players playing its betas over the past four years. And it rode the highs and lows of the cryptocurrency markets. Numerous core players stuck around through that, even as they went through the crypto winter, Paez said.

About a year ago, the team decided to focus on engaging players more and having Amazon Prime Gaming rewards is one of the results for the PC game that is live at the moment on the ImmutableX blockchain.

“We’re kicking off to say it’s time to reintroduce ourselves,” Paez said. “We’ll have our mobile companion app out soon. We can sustainably build the game. And we don’t see the game reflecting the crypto cycles anymore.”

The game does not have cross-chain uphold at the moment, nor is it available yet on Immutable zkEVM. The goal at the moment is to get more Web2 players on board with the game, playing it as a free-to-play game. At some point, players will be able to create wallets and proceed to Web3 gameplay. The players can build out their decks and have a better experience.

“We’re pretty sure we can find players who connect deeply to collectible card game (CCG) games,” Paez said. “For us, Prime Gaming is actually testing the waters for Gods Unchained as a whole. We want to make sure that on its own, as a game, it can stand right on its own legs. It doesn’t have to rely purely on the crypto element. And we also want to evaluate our ability to make a really strong core loop where a gamer comes in, builds a deck, plays a match, gets cards, trades the cards, changes the deck, and goes back into a match.”

The Tides of Fate is a physical expansion set, and it feels admire it is kicking off a new season, Paez said.

“We have a lot more content coming for users to present new mechanics, such as the crafting of new cards,” he said. “This has been a long time coming because players have been waiting for this big refresh of the game.”

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