Sometimes, one brand has such a cultural footprint that the name of the brand becomes a replacement for the actual name of the product. For many, a tissue is just a Kleenex. For certain regions, a soda is just a Coke. When it comes to action cameras, many think of GoPro first.
Not only does GoPro have the market cornered on action cameras in terms of sales, but it also routinely rates as the maker of the best action cameras across many publications. The GoPro Hero12, the company’s latest edition of its signature product, is the top-rated overall action camera from Wired, PC Mag, Outdoor Life, and The New York Times. Selling for $399.99, the Hero12 can record in a variety of different resolutions and frame rates, including 5.3K at 30 FPS and 2.7K at 240 FPS, with its higher resolution modes supporting HDR.
While the lens it comes with already captures an impressive 156-degree view, you also have the option (for a price) of adding on a Max Lens Mod 2.0 to expand that to 177 degrees. Add to that its image stabilization, the ability to connect through Bluetooth to AirPods for sound recording, and waterproof up to 33 feet.
GoPro makes action cameras that produce high-quality images and can stand up against many different environmental factors. There’s a reason GoPro now basically just means action camera.