Meta's and YouTube's use of celebrities' likenesses for AI chatbots and songs raises tough questions about identity, IP, safeguards, and licensing (Alex Weprin/Hollywood Reporter)

Alex Weprin / Hollywood Reporter:

Meta’s and YouTube’s use of celebrities’ likenesses for AI chatbots and songs raises tough questions about identity, IP, safeguards, and licensing  —  Meta and YouTube are looking to Demi Lovato, Tom Brady and other A-listers to mainstream the technology — flawed guardrails and all.