PayPal plans to build an ad sales business around data generated from users and tracking purchases, and hires ex-Uber ad boss Mark Grether as PayPal Ads SVP (Patrick Coffee/Wall Street Journal)

Patrick Coffee / Wall Street Journal:

PayPal plans to build an ad sales business around data generated from users and tracking purchases, and hires ex-Uber ad boss Mark Grether as PayPal Ads SVP  —  Payments company hires Uber’s former head of advertising to run a new ad division  —  PayPal hopes to boost its growth by starting …