BBC Studios buys British broadcaster ITV's 50% stake in streamer BritBox International for £255M, as ITV focuses on its ad-funded streaming service ITVX (Naman Ramachandran/Variety)

Naman Ramachandran / Variety:

BBC Studios buys British broadcaster ITV’s 50% stake in streamer BritBox International for £255M, as ITV focuses on its ad-funded streaming service ITVX  —  The streamer was founded in 2017 as a joint venture between BBC Studios, which is the commercial arm of the British broadcaster, and ITV.